One effective way to convey information to consumers is – transport advertising. Includes: various panel and panel construction; place on the exterior and interior surfaces of any kind of transport; specially allocated places at railway stations, covered bus stops, airports and similar locations, at public facilities or equipment, including a glass box, electric light inscriptions store signs, as well as many other places in the open air, whose use for commercial purposes is permitted in accordance with established procedure. In most cases, the main function of the outdoor advertising sites is often the reinforcement and the addition of advertising in other media, by reminding the public about the brand product and company names mud and somehow associated with him an outstanding property, or outstanding idea. In such cases, you should follow some important rules of outdoor advertising are: frequency of use in crowded places. To attract attention for its design and beauty. Be clear and legible.

Be clear and understandable. The same ads can be for informational purposes only, is basically the advertisements are placed in locations where the public enough time to read the text. This places as transport, train stations, or points out bus stops. In such places you can put more advertising. When there is a "reluctant readers" who are able to repeatedly read carefully your appeal, just remind yourself, in many cases it may simply be unprofitable occupation. In this case, very effectively publish humorous or detailed images, for the attentive study that there is enough time. So, more briefly, we note the features of these channels of advertising: Advertising in flexibility, the high frequency of repeated contacts, low cost, weak competition, but the lack of selectivity of the audience, limit creative nature.

Advertising on transport: low cost, high frequency of repeated contacts, flexibility, lack of competition, but small selective audience, shortness of advertising exposure. Advertising on transport Advertising on vehicles is classified into three types: Vnutrisalonnye advertising plates, outdoor advertising posters Station posters placed at railway stations and airports, bus stations, on trams and trolley buses. The advantages of advertising on the means of transport is well evident, and therefore effective. It can be used to deliver advertising to wealthy people who use machines. Constantly moves around the city, the announcement will see different groups of consumers. Affects of people in a confined space (Only ads in stores). Disadvantages of advertising on the means of transport Constant movement, people have only a few seconds to absorb the information (applies only to advertising on the sides). It is not always appropriate and not always available. The company 'posmonet' there will always be educated ideas for promoting your business in the market for goods and services.