Cartacapital Magazine

Southwestern State university of Bahia – UESB For: Jose Carlos de Oliveira Ribeiro, 2007 Commentary ' ' Decades decisivas' ' of the Cartacapital magazine ' ' A full world of billions of human beings who are destined to suffocate our cities and to finish with our precious resources it our planet ' ' Cartacapital. The man arrow devastando the forests destroying, before of scientists making the analysis of the existing species, this can cause a serious problem, therefore, the sight of this, can destroy plants that would have to be used for the manufacture of remedies and to take the cure of illnesses that not yet have cure. This devastao in part is caused by the constant population advance, but in long stated period the proper human beings are who will be the wronged ones. Of the point of view of the author, in the Seventies, the fertility taxes were in about six children for woman. Today, the average is of almost three and is falling. According to estimates this tax will take the population of the world the nine billion in two a thousand and cinquenta one, a cinquenta increase percent, after this period will start to fall in consequncia of the population spare lack. Currently the medium age of the people in the Planet is of twenty and six years inside of one hundred years.

Today ten percent of the world-wide population has sixty years and must grow more than for one tero in two a thousand and one hundred. According to reviewed Cartacapital, in the Europe the woman has its professional options and they do not generate children to the twenty and thirty years of age. They are judged by its careers. This is a characteristic of the majority of the European countries, because Albania and Kosovo possess high taxes of fertility. Of this form, the capitalism makes with that the fertility taxes fall as affirms Wattenberg. Another important factor how much to the taxes of fertility in some countries of the Europe they are the migrations of people of countries where these taxes still is high. The population of Russia is falling to the rhythm of seven hundreds and cinquenta a thousand people per year, a described phenomenon for president Putin as one ' ' crisis nacional' '. The pointed causes more are alcoholism, the system in addition of ' health and the industrial pollution.

In the countries of the Middle East, although the high indices of contaminated by virus HFV, the population can fold in next the twenty years due to the high taxes to fertility that still are the greaters of the world. According to Cartacapital, the countries that already soon present taxes of natality below of the spare level are the Asian Australia, Srilanka, Cuba, Uruguay, Brazil, Mexico and tigers southeastern Asian, as Cingapura and Taiwan. But the China that today are the country with the biggest population of the world and that it can arrive at a billion c in two a thousand and nineteen from this period can fall up to twenty percent or thirty percent of its population to each generation. This will occur because the spare lack in the population, many will die without leaving children or brothers, According to scientists this are one of the factors that can to affect the economy of China and the world, therefore the same phenomenon occurs in other countries. Reviewed reference Cartacapital: Decisive decades, 2004 p. 13-15.

The Stratagem

All consumista structure of the current system of things foments the illusion of &#039 large-scale; ' ter' ' for ' ' ser' ' , and to the measure that the individuals if full of merchandises, they go being each time emptier in the existencial direction. The implicit message for backwards of the diverse propagandas of the current system of consumption is of that, if the living creature to consume its infinite merchandises, will thus have found the perfect antidote for its existencial tdio. Such it offers, in the truth, is a decoy, therefore the stratagem of ' ' dream of consumo' ' it only favors the pautados mechanisms of escape in ' ' deslocamentos' ' ' ' projections livres' ' of the neurotizado individual. It is evident that to the will to consume many times it is beyond the rationality. We can say that, in a general way, he is vitiated who it makes the vice and not it vice the vitiated one. In the diverse vices and crazes of modernity, unconscious projections are hidden that finish for coating, enganosamente, the fabulosas merchandises of the system. Who takes one ' ' bath of loja' ' in badalado shopping it can, in the truth, to be using of this excess of consumption as a way of avoidance not to carry through a reform in its internal world; &#039 is more easy; ' to change of camisa' ' of what to change certain aspects undesirable of the personality. At the same time, to the seen being buying powerful is felt, therefore, desired for the others, thus, it refuses internal feelings of insignificncia and of inferiority, and, to the expenseses of these fantassticos resources, a pleasant one is created recognition illusion.

Certainly it was such constatao, that it made Freud to write: ' ' It is impossible to run away to the impression of that the people comumente use false standards of evaluation, that is, of that they search to be able, success and wealth for same them admires and them in the others, subestimando everything what truily it has value in vida' '. (Freud, 1974, p.73) The neurotic tries, for the way of the consumption, to exist and to be accepted as person, therefore its purchases are not utilitarian, but yes a manifestation of the poverty of its internal universe, factor this that constantly compels to appeal to it to the wealth and the opulence of the external world. If what it bought loses its function as symbol of status or investment of its capital, he is despaired e, for times, dumb drastically its aesthetic and enterprise concepts. An authoritarian and invisible conscience compels the neurotic if to adjust to the fashions and crazes passengers, internally creates terrible uncertainties that finish being used for the system as weapons of control and ideological manipulation. Trying to run away from its existenciais doubts, the dominated one finishes for buying ' ' certezas falsas' ' , he takes what it to a gradual process of desumanizao and, finally, the neurotic finishes being ' ' coisificado' ' for the consumption system, becoming in this way, plus a mere merchandise of the capitalist society.